
FOR
IMMEDIATE RELEASE, January 2, 2008 MEDIA CONTACT: Gina Kazimir, PR Right
Now, 410-420-8679, gkazimir@prrightnow.com Making
New Year's Resolutions Real: Body Styles By Mel in Harford County helps Seven
People Change Their Lives While Raising Money for Charity (Forest
Hill, MD) - On January 7, 2008, seven local residents will embark on The Journey,
a three month fitness challenge that will transform their lives and raise money
for seven area charities. The
Journey participants range in age from 21 to 43. Their weights range from the
200s to over 400 pounds. One has had two heart surgeries, and wants to live to
see his grandchildren grow up. One went through a family member's near-fatal illness,
and knows she needs to make a change. A coach is tired of feeling like a hypocrite
for failing in his own fitness, another woman dreams of becoming a mother but
knows she isn't in shape to do it. "Fitness
changes lives," states Mel Royster, the founder of Body Styles by Mel personal
fitness center and, along with his wife, Kim, the force behind The Journey. "I
love what we do, and I wanted to go beyond our regular work to really do something
to help people who need it, and to help our community." Royster
and his staff of personal trainers regularly help a wide range of people at all
fitness levels improve their health and enjoy life more. Starting on January 7,
2008, eight personal trainers and four group fitness trainers will give their
time and effort to help seven people change their lives over the course of twelve
weeks with personal training sessions, nutritional counseling, group fitness and
more. And as they do, area businesses will be sponsoring them, providing goods
and services to help The Journey participants discover what it means to have a
healthy lifestyle and also making cash donations, 100% of which will be distributed
to seven area non-profits. "For
us as trainers, The Journey is really a capsule of why we do this job," Royster
says to explain the staff's willingness to give their time to the event. "It's
very rewarding. The participants are definitely going to face some hurdles and
they'll need to give 110%. Theyıve tried it all, and it didnıt work, and theyıre
very emotional about where they are. We want them to see what they can do, and
what can happen to their body when they stay dedicated to improving themselves."
Each
of the participants will have a medical checkup, and then will be paired with
one or more trainers. They have committed to work out with their trainer three
times a week, attend five group fitness classes each week, and do 30 to 60 minutes
of cardio twice a day, seven days a week for 12 weeks. Along the way they'll also
receive nutritional counseling and learn how to prepare healthy meals at home
as well as how to dine out, courtesy of The Journey's sponsors. No specific goals
for weight loss will be set, however. Instead, The Journey will equip each of
the participants with the tools they will need to make a lifestyle change that
will help them enjoy their bodies and their good health in ways theyıve never
explored. To
date almost 25 area businesses have made donations valued at more than $15,000
for The Journey, and more sponsors are joining the team every week. Along with
the cash raised for charity, sponsors have donated everything from dinners to
makeovers. Participants will learn how to prepare healthy food and will even go
out for lunch and dinner and learn how to make healthy choices off the menu at
area restaurants. Cash donations will be disbursed to the seven participating
local charities: Anna's House, The ARC Northern Chesapeake Region, Boys and Girls
Clubs of Harford County, Harford Habitat for Humanity, The Salvation Army of Harford
County, SARC - Sexual Assault/Spouse Abuse Resource Center Inc, and RERSI Royal
Equine Rescue and Sanctuary Inc. Sponsors are welcome to make additional donations
at any point in The Journey. The
Journey participants were selected from a pool of 25 applicants. Of those, twelve
individuals were personally interviewed and the seven finalists were selected
based on their physical/health needs, motivation and determination and their ability
to meet the program requirements within their current lifestyles. The Journey
participants are: Melinda
Bokeno, 43, of Forest Hill, MD. Melinda is a stylist and owner of Bella Amici
salon. After he husband's near-fatal illness last year, Melinda knew she needed
to make some lifestyle changes for both of their sakes. "I need to take this
journey for me," she says. "I got myself into this, but I need help
to get out. The Journey won't just change my life, it will save my life and my
husbandıs as well." Kevin
Cole, 27, of Aberdeen, MD. Kevin is an application developer who is ready to create
"a better me." He says, "Other than round, I've never been in shape.
I don't like being morbidly obese and hearing that I'm at a high risk for death.
It's been a struggle ever since my pediatrician called me husky. Iım ready to
do something better for myself." Michael
Kutcher, 40, of Bel Air, MD. A computer programmer, Michael underwent two heart
surgeries in two years and is diabetic. With his first grandchild born in 2006
and another on the way this year, Michael wants to live to see them grow up. Craig
Reddish, 38, of Abingdon, MD. Craig is a physical education teacher and coach
whose excess weight is starting to affect his job. "I feel like I'm living
the life of a hypocrite," Craig says. "I teach fitness, but I donıt
live it. It's about time I start listening to my own advice and start living a
healthier, happier life." Scott
Reiber, 27, of Perryville, MD. Scott is a mortgage company manager and musician
who says, "I have everything in the world I could want, but I'm not happy
with me. I am big and I'm tired of being this way...I need this change."
Jimmy
Smith, 21, of New Park, PA. Jimmy works in customer service, and claims he was
in the best shape of his life at birth, but it's all been downhill from there.
He says, "I want to be able to travel without having to buy two seats on an airplane,
but most of all I would like to not have to constantly think about whether or
not I'm going to break the chair I'm sitting in...My goal is not just to be thinner
but to learn a new and healthier lifestyle that will help me stay healthier, happier
and alive for a much longer time." Chiwy
Webster, 33, of Edgewood, MD. Chiwy works as a school secretary and is studying
to be a teacher. She says, "When was I in the best shape of my life? Birth!
I am well over three hundred pounds and have been in this range almost my whole
adult life...I have hit rock bottom with trying to do this on my own. I think
The Journey is going
to be my chance to be successful." The
Journey is a major undertaking, for the seven participants and for Body Styles
by Mel. The fitness studio is donating almost $15,000 worth of training and support
to the effort, and Royster is excited about the program. "I just wanted to
do something to really help people," he says when asked why he's putting so much
effort into The Journey. "We're helping charities and changing lives with
this. The Journey is a lifestyle change. I want them to walk away and never look
back at where they've been, just ahead to where theyıre going." And these
seven people are ready to embrace a new way of living.
To learn more about The Journey or to become a sponsor, call Mel Royster or Debbie
Limpert at Body Styles By Mel at 410-838-1444, or visit: www.bodystylesbymel.com/journey1.html
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